Rachel Schmitz

interactive designer & front end developer

Austin Vegetarian Festival

Identity and promotional material for a fictional vegetarian expo held in Austin, Texas.

The logo was inspired by oversized rodeo belt buckles and stamps you might find of crates of produce. The promotional material was also inspired by wooden shipping crates for fruit and produce and old western wood type posters.

Logo, Trifold and Posters
Art Direction:
Stephanie Knopp